Privacy Policy

Welcome to Tactical Gear Center ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website tacticalgearcenter.com (the "Site").

By using our Site, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, please do not use our Site.

2.1 Automatically Collected Information

When you visit our Site, we automatically collect certain information about your device and browsing activity, including:

• Device Information: Browser type, operating system, device type
• Usage Data: Pages visited, time spent on pages, click paths, referring URLs
• Technical Data: IP address, approximate geographic location, language preferences
• Cookie Data: Unique identifiers and session information stored via cookies

2.2 Information You Provide

We may collect information you voluntarily provide when you:

• Use interactive tools (e.g., gear finder quiz, budget planner, size calculator)
• Contact us via email or contact forms
• Subscribe to newsletters or updates (if applicable)
• Participate in surveys or promotions

We use Google Analytics 4 (GA4) to analyze how visitors use our Site. Google Analytics uses cookies and similar technologies to collect and analyze information about Site usage and report on activities and trends.

3.1 Data Collected by Google Analytics

• Pages viewed and interaction with Site content
• Time spent on the Site and individual pages
• Referral sources (how you found our Site)
• Device and browser information
• Approximate geographic location (city/region level)

3.2 How to Opt Out

You can opt out of Google Analytics tracking by:

• Installing the Google Analytics Opt-out Browser Add-on
• Adjusting your browser settings to block or delete cookies
• Using browser privacy/incognito mode

Learn more about how Google uses data: Google's Privacy Policy

We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies are small data files stored on your device.

4.1 Types of Cookies We Use

• Essential Cookies: Required for basic Site functionality
• Analytics Cookies: Help us understand how visitors interact with our Site (Google Analytics)
• Preference Cookies: Remember your settings and preferences

4.2 Managing Cookies

You can control cookies through your browser settings. Please note that disabling cookies may affect Site functionality. Most browsers allow you to:

• View and delete cookies
• Block third-party cookies
• Block all cookies (may impair Site functionality)
• Clear cookies when you close your browser

Tactical Gear Center participates in affiliate marketing programs. When you click on product links and make purchases through our affiliate partners, we may earn a commission at no additional cost to you.

Important: Affiliate links may track your clicks and purchases through cookies and tracking pixels managed by third-party retailers and affiliate networks. These third parties have their own privacy policies governing how they collect and use your information.

For more information, see our Affiliate Disclosure.

We use the information we collect to:

• Operate, maintain, and improve our Site and services
• Understand how visitors use our Site and which content is most valuable
• Provide personalized recommendations and content
• Respond to your comments, questions, and support requests
• Monitor and analyze Site usage trends and performance
• Detect, prevent, and address technical issues or fraudulent activity
• Comply with legal obligations and enforce our Terms of Service

Our Site may contain links to third-party websites, including affiliate partner retailers. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

7.1 Third Parties We Work With

• Google Analytics: Website analytics and tracking
• Affiliate Partners: Product retailers and affiliate networks
• Hosting Provider: Website hosting and infrastructure

These third parties may collect and process your information according to their own privacy policies when you interact with their services through our Site.

We implement reasonable technical and organizational measures to protect your information from unauthorized access, disclosure, alteration, or destruction. However, no internet transmission is completely secure, and we cannot guarantee absolute security.

We do not collect or store sensitive financial information. All purchases are made directly through third-party retailers who handle payment processing according to their own security standards.

Depending on your location, you may have certain rights regarding your personal information:

9.1 General Rights

• Access: Request a copy of the information we have about you
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your information (subject to legal obligations)
• Opt-Out: Opt out of analytics tracking and marketing communications

9.2 California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected, used, and shared
• Right to delete personal information
• Right to opt-out of the sale of personal information (Note: We do not sell personal information)
• Right to non-discrimination for exercising your privacy rights

9.3 European Residents (GDPR)

If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):

• Right of access to your personal data
• Right to rectification of inaccurate data
• Right to erasure ("right to be forgotten")
• Right to restrict processing
• Right to data portability
• Right to object to processing

To exercise any of these rights, please contact us at privacy@tacticalgearcenter.com

Our Site is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately so we can delete such information.

We retain collected information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Analytics data is retained according to Google Analytics retention settings (typically 14-26 months).

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws than your jurisdiction. By using our Site, you consent to the transfer of your information to the United States and other countries where we or our service providers operate.

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the updated policy on this page with a new "Last Updated" date.

Material changes will be communicated through a prominent notice on our Site. Your continued use of the Site after changes become effective constitutes acceptance of the updated Privacy Policy.

Some browsers support "Do Not Track" (DNT) signals. Our Site does not currently respond to DNT signals because there is no industry standard for compliance. We will continue to monitor developments and may implement DNT support in the future.

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

We will respond to your inquiry within a reasonable timeframe, typically within 30 days.